Posted In: SEO Agency

Web Marketing and Google Authorship

Google Authorship is a method that allows writers to link their work to their Google+ page. Started in 2011, the authorship tool has evolved steadily as Google tries to make search results more relevant to users. Verified authorship obviously offers many benefits to content creators and content consumers, as well as making Google more aware […]

Posted In: B2B Marketing Agency

Email Marketing for the New Year

Email marketing, if done properly, can be a very focused and effective marketing tool for the New Year. While many brands have recently put more focus on search engine optimization and social media marketing, email marketing remains one of the most powerful yet overlooked items in the internet marketing toolbox.

Posted In: Social Media Marketing Agency

How to Be a Successful Guest Blogger

One of the best ways to build authority in your industry is through blogging. Consumers are utilizing blogs more and more as a research tool when they are making important buying decisions for products and services. Consumers believe that blogs are written by industry experts who have experience in what they write about and can […]

Posted In: B2B Marketing Agency

What is Retargeting?

Retargeting is a form of online advertising that can help keep a business or brand in front of any website visitor after they leave a website. Retargeting is a cost effective tool that can help you be known. It is effective in three areas:

Posted In: Social Media Marketing Agency

I Can't Think Of Any New Topics For My Blog Articles

I often hear the same lament from clients, “I know I should be writing articles for my blog regularly but I cannot think of anything else to write about.” Writer’s block is an issue we all face from time-to-time. The good news is that it is not a permanent problem and can be easily fixed. […]

Posted In: Web Site Design

Website Design Complements Marketing Efforts

Your website is the face of your business, providing clients, customers, competitors, investors and other prospects a first look at your organization. You have approximately two to three seconds to impress these visitors before they move on to another website and another business. Many times, businesses focus on having a large amount of traffic to […]

Posted In: B2B Marketing Agency

Mobile Marketing Increases this Holiday Season

Mobile marketing was a major player in the 2011 holiday shopping season. According to a report from the National Retail Federation, 38 percent of shoppers made a purchase directly from their mobile device and 46 percent did research on their device and then visited a retail location to ultimately make that purchase.

Posted In: B2B Marketing Agency

10 Keys to Success: Writing Web Page Content That Works

Build trust immediately. One of hardest things to overcome with an online business is building trust with visitors. Make your web pages as credible as possible. It starts with a professional-looking web page. Also consider using customer/client testimonials, third-party certification/security seals and similar recognizable icons. Make your call to action absolutely clear. There should be […]

Posted In: B2B Marketing Agency

What is all This Talk about Needing a Business Blog? (And Why Should I Care?)

Before a case can be made for any business strategy, it is prudent to first operationally define the key terms. The word blog was originally known as a “weblog” and is simply a mini website that consists only of short journal-like entries known as “posts”. In its earliest form in the late 1990’s, blogs were […]

Posted In: SEO Agency

Online Reputation Management: When will your PR nightmare start?

Notice I said “when” not “if”.

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Category: Solution

Web Marketing and Google Authorship

Email Marketing for the New Year

How to Be a Successful Guest Blogger

What is Retargeting?

I Can't Think Of Any New Topics For My Blog Articles

Website Design Complements Marketing Efforts

Mobile Marketing Increases this Holiday Season

10 Keys to Success: Writing Web Page Content That Works

What is all This Talk about Needing a Business Blog? (And Why Should I Care?)

Online Reputation Management: When will your PR nightmare start?

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