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How to Get Found by Local Customers

In the bustling world of local business, standing out in your community is crucial. Whether you’re a plumber in Philadelphia or a boutique owner in a nearby suburb like Chalfont, PA, your online presence can make or break your success. One of the most effective strategies to get found by local customers is through the […]

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5 Steps Every Start-Up Should Do To Make Money Fast

Entrepreneurship is the American dream. Each year, millions of new businesses are registered across the United States, but 20% fail within the first year. New business owners and start up businesses that take the proper steps to set up their company see significantly higher rates of success in the first year. We aim to provide […]

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Email Marketing For Local Business

In today’s digital age, local businesses face stiff competition not just from neighboring stores but also from online giants. Amidst this landscape, one strategy stands out for its effectiveness and affordability: Email Marketing For Local Business. This powerful tool allows businesses to connect directly with their customers, fostering loyalty and driving sales.

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Hey Siri: What is Voice Search for Contractors & Local Businesses?

If you’ve ever asked your phone, “Who installs fences near me?” or “Best electrician open now,” congratulations—you’ve used voice search for contractors & local businesses. And you’re not alone. Millions of people are using voice assistants like Siri, Alexa, and Google Assistant to find local services fast, without ever typing a word. 

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Winery AI: 5 Ways Technology is Transforming the Industry

Winery owners often find that they need more marketing, but do not have the bandwidth or experience to get it done. In 2023, winery owners reported spending an average of 9.1% of their total revenue on new marketing channels. This number is reported to grow by 20% every year for the forecasted future.  

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Email Marketing: Your Essential Post-COVID Strategy

The COVID-19 pandemic has reshaped the business landscape, driving a massive shift toward digital marketing strategies. Among these, email marketing has emerged as a vital tool for businesses to connect with their audience in meaningful ways. Its adaptability, cost-effectiveness, and precision make it indispensable in the post-pandemic world. Here’s why email marketing remains a cornerstone […]

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The Importance of Email Marketing in the Post-COVID-19 World

The COVID-19 pandemic reshaped how businesses operate, forcing many to rapidly adapt to a digital-first approach. While industries like retail, travel, and entertainment took significant hits, others pivoted quickly to online platforms. Among these shifts, one constant marketing tool has proven to be invaluable: email marketing. As we move into the post-COVID-19 world, email marketing […]

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Lessons Learned: Marketing Mistakes to Avoid in the New Year

Digital marketing is an essential tool for brands looking to enhance their visibility and engage with potential consumers. As we step into the new year, focusing on marketing tips that prioritize effective brand awareness and pinpointing marketing mistakes to avoid

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Client Spotlight: Armstrong Chemtec 

Armstrong Chemtec's refreshed online presence is a testament to IQnection’s excellence and proficiency in creating websites for manufacturers and engineers. By leveraging IQnection's skills in website design and SEO optimization for manufacturers, Armstrong’s website serves as a gateway to their unparalleled expertise and global reach.   

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5 Marketing Trends We’re Thankful For

As we gather around the Thanksgiving table this year, it’s the perfect time to reflect on the transformative marketing trends shaping 2023. These trends have revolutionized our industry and enhanced the effectiveness of our digital marketing strategies, bringing priceless tools and immense value to our clients. In the spirit of gratitude, we’re diving into some […]

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