Category: Digital Marketing

American Heroes: Spotlight on Veterans in US Manufacturing

Each Veterans Day, we are reminded of the sacrifices countless individuals make to serve our nation. While many narratives emphasize their active-duty roles, there’s a lesser-known story: the incredible impact veterans make in our economy, specifically in the American manufacturing sector. This article honors these veterans, highlighting their invaluable contributions and the potential they bring […]

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Posted In: Uncategorized

Don’t Scare or Ghost Your Clients: A Look at Your Brewing Communication Plans

Boo! As ghosts and ghouls roam our streets this spooky season, businesses face another fear: alienating their clients with poor communication. As you brew your communications strategy, remember that the perfect potion requires balance. It’s vital to stay on your clients’ radar without overwhelming them. Let’s unravel the complexities of this challenge and explore effective […]

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Posted In: Email Marketing , Solution

How to Supercharge Your Email Blasts: Integrating Social, Blogging & PCOs

Email marketing isn’t just another digital tactic—it’s a powerhouse. With projected revenues nearing an impressive $11 billion by the end of 2023, the substantial ROI offered by this enduring tool is undeniable. Even as other digital channels have come and gone, the foundational principles of email marketing have remained true. What has evolved, though, are […]

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Email “Recipes” & Workflows for Sales Outreach

Email marketing remains one of the most powerful and direct ways to connect with your audience. Particularly for sales outreach, email can work wonders when crafted correctly. Think of your email marketing strategy as a recipe – with the right ingredients and method, you’ll cook up success.

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Posted In: Email Marketing

How to Use Email to Get More Customers

With so many ways to connect with audiences online, does email marketing still hold its ground? Absolutely – its efficacy remains unquestionable. In fact, with a potential ROI of up to $36 for every $1 spent, email marketing consistently demonstrates one of the best returns on investment in the digital domain. If your business aims […]

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How to Choose the Right Web Design Strategy for Your Business

Has your website lost its spark? Maybe it’s not delivering the expected results or has strayed from the core of your company’s brand identity. If these concerns are niggling at you, a web design overhaul could be just the rejuvenation your site needs.

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A Step-by-Step Guide to Growth-Driven Design

Growth-driven design (GDD) has emerged as a powerful web design methodology centered on continuous improvement instead of the traditional one-time, static approach that can be expensive and time-consuming. By following the three key steps of GDD—website strategy, launch pad, and continuous improvement—you can create an ever-evolving website that delivers superior user experiences and drives sustainable […]

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Ditch Traditional Web Design

Traditional website design is outdated and can result in a long turn around time. Growth Driven Design (GDD) is the solution.

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How to Avoid a Lengthy Website Redesign

Are you grappling with the challenge of a website redesign? For many companies, the lengthy process, which often spans several months or even a year, can create an overwhelming barrier. However, a high-impact online presence is vital to staying relevant, engaging visitors, and generating sales opportunities. If you’re concerned about sinking significant time—and costs—into a […]

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A Guide to Using Social Media for Talent Recruitment

Talent recruitment is essential for growth-oriented businesses, and in the race to secure high-caliber candidates, companies are increasingly embracing digital tools that revolutionize traditional recruitment strategies. Yet, the question becomes: which tools offer the greatest effectiveness?

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