Category: Common Questions

Ditch Traditional Web Design

Traditional website design is outdated and can result in a long turn around time. Growth Driven Design (GDD) is the solution.

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How to Avoid a Lengthy Website Redesign

Are you grappling with the challenge of a website redesign? For many companies, the lengthy process, which often spans several months or even a year, can create an overwhelming barrier. However, a high-impact online presence is vital to staying relevant, engaging visitors, and generating sales opportunities. If you’re concerned about sinking significant time—and costs—into a […]

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A Guide to Using Social Media for Talent Recruitment

Talent recruitment is essential for growth-oriented businesses, and in the race to secure high-caliber candidates, companies are increasingly embracing digital tools that revolutionize traditional recruitment strategies. Yet, the question becomes: which tools offer the greatest effectiveness?

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The Rise of Short-Form Video Content: A Modern Thought Leadership Solution

Blending traditional strategies with modern technologies can often yield transformative results when navigating the ever-evolving digital marketing landscape. One powerful blend is when thought leadership intersects with short-form video content.

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How Influencer Marketing Works for Manufacturers

Influencer marketing has emerged as a powerful digital marketing strategy that enables companies to harness the popularity and reach of online personalities to promote their brand, products, or services.

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10 Social Media Trends Shaping the Manufacturing Industry

As social media evolves at the speed of light, we’re witnessing its transformative impact on the manufacturing industry, revealing unprecedented opportunities for engagement, customer support, and expansive marketing reach.

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How to Convert a Social Media Crisis into an Opportunity

In today’s digital age, a crisis can arise unexpectedly and escalate quickly on social media, even if you’re a manufacturer with limited social media activity. These crises can damage your brand’s reputation and undercut your bottom line, but not if you handle them with care.

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How Long Does Social Media Take to Produce an ROI?

Since the early 2000s, social media management has been key to the success of many businesses as they grow their market share. These businesses include everything from consumer goods and home services to finance and government.

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Beyond LinkedIn: Leveraging Social Media for Manufacturers

As a manufacturer, you are constantly striving for continuous improvement. You seek innovative ways to improve operations, the products you offer, and your market reach.

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The Good, The Bad, and the Ugly of AI & Marketing

Recent advancements in AI technology have brought forth a flood of tools that we can leverage in the professional world. While AI is far from perfect, and relying on it too heavily can be a costly mistake, AI is revolutionizing how marketers work.

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