Posted In: Brand Story Telling , Content

The Importance of Building a Strong Brand for your Manufacturing Business.

Your brand is the face of your company and it's what sets you apart from the competition. It's what customers remember and what they associate with your products and services. A strong brand can help you attract new customers, retain existing ones, and increase your company's overall value. So, how do you go about building a strong brand for your manufacturing business? Here are some tips to help you get started:

Posted In: Content

What are the Best Blogs to Read for the Manufacturing Industry?

As a manufacturer, staying up-to-date on industry trends and best practices is crucial for staying competitive and running a successful business. One great way to do this is by reading blogs focused on the manufacturing industry. In this article, we’ll explore some of the best blogs to read for the manufacturing industry. Industry WeekIndustry Week […]

Posted In: Content , Digital Marketing , Web Development , Web Site Design

Web design for manufacturing companies: Tips & Strategies for Designing Websites That Effectively Showcase Manufacturing Products and Services.

Web design for manufacturing companies: As a manufacturing company, your website is often the first point of contact for potential customers. It’s important to make a good impression and effectively showcase your products and services in order to generate leads and drive sales. Here are some tips and strategies for designing a website that effectively showcases your manufacturing business.

Posted In: Brand Story Telling , Content , Digital Marketing , General Marketing

How Often Should You Blog?

There are many factors that determine how often you should be blogging in order to get the best results. In this post we’ll discuss what they are and how often you should be doing them in order to see results! Blogging is a great way to share your knowledge and grow a personal brand, but it’s also an effective marketing tool. In fact, according to Hubspot, blogging can increase website traffic by up to 304 percent, which makes it one of the best ways to generate new leads, build trust with customers and improve search engine rankings.

Posted In: Content , Digital Marketing , General Marketing

The 5 Daily Activities to Make LinkedIn Successful for Your Sales Prospecting

As a B2B business that has a sales team, LinkedIn can be a valuable tool for sales prospecting and connecting with potential customers in the area. LinkedIn is a professional networking platform that allows businesses to connect with other professionals, including potential customers, partners, and industry experts. By using LinkedIn for sales prospecting, a B2B business in Pennsylvania or New Jersey can reach a targeted audience of potential customers in the area and generate leads for their sales team.

Posted In: Content , General Marketing , SEO Agency

How Does Social Media Impact Your SEO?

Social Media feels like it’s everywhere. And it is! It’s assumed that, if you have a business, you should have some sort of social media profile. But, why?

Posted In: Content , SEO Agency

Why CX is key to your SEO Success

SEO is no longer just about adding header tags and schema. Since Bill Gates famously quipped “Content is King” in 1996, search has, across the board, pivoted to creating a flawless customer experience. From Google’s continuous algorithm updates, like EAT, BERT, and passage indexation, it’s obvious that experiential search is the new king. By incorporating customer experience in your SEO strategy you’ll be able to stay ahead of the latest updates and tap into a strategy that your competitors aren’t using.

Posted In: Brand Story Telling , Content

Boost Traffic In 2023: 6 Content Tips For Your Website

Have you ever left your doctor’s office with notes full of five-syllable words ending in -ostomy or -ology? When you get home you probably spent more time googling definitions than you spent with the doctor. I mean why couldn’t the doctor have just said “toe” instead of “metatarsals”? While that is obviously an extreme example - I imagine most doctors say “toe”, it illustrates my point. Is your business a "metatarsal" or "toe" kind of business? More importantly: Is your website more complicated than it needs to be?

Posted In: Content

Technical Writing That Sells? (It’s Possible With the Right Marketing Agency)

“I know I need great quality technical content, but I’m not sure I have all the resources to accomplish it.” Does this sound like you? No worries! Niche B2B owners often come to us saying that while they need quality technical content, they don't know what the right approach might be.

Category: Content