Back to Blog

How Often Should You Blog?

Blogging is a great way to share your knowledge and grow a personal brand, but it’s also an effective marketing tool. In fact, according to Hubspot, blogging can increase website traffic by up to 304 percent, which makes it one of the best ways to generate new leads, build trust with customers and improve search engine rankings. However, there are many factors that determine how often you should be blogging in order to get these results. In this post we’ll discuss what they are and how often you should be doing them in order to see results!

How often should I blog to get more traffic?

Every blogger has different goals, but one of the most common reasons people blog is to bring in more traffic. Even if you’re not trying to make money from your blog, it’s still important for there to be some kind of audience for the content that you’re putting out there. Traffic shows Google that your site is active, and can help you get higher rankings if you’re trying to get more traffic from search engines like Google.

So how often should I blog? It depends on what kind of goal you have in mind, but generally speaking it’s recommended that bloggers post at least once a month in order to keep up with their audience’s expectations and keep themselves visible within search engines’ algorithms.

How often should I blog to get better rankings?

It all depends.

If you’re in a competitive industry and trying to make the top 10 results of Google, then you may need to blog at least once or twice a week. If your product is unique and there aren’t many other people offering it, then you can get away with less frequent blogging. But if there are lots of other people who are selling similar products, or if your product is very generic and not highly sought after (like dog food), then you may need to blog more often than someone else in order for your customers to find your site over the competition.

How often should I blog to improve my SEO?

If you’re looking to start or grow your blog, blogging is a long-term strategy. You can’t expect results immediately and you also can’t expect results without any effort.

You need to make sure that you don’t only create content when it’s convenient for you; instead, create a schedule that works with your life and stick with it. By doing this consistently over time, you will build trust with the people who visit your website regularly and keep them coming back for more!

How often should I blog to generate more business?

How often should I blog?

The answer to this question is, “it depends.” It depends on how much time and effort it takes you to create quality content and how much business you need. If you are a small business with low demand for your services, then blogging once or twice per week may be enough. If your business has a lot of demand and high competition in your industry (such as real estate), then perhaps only one blog post every two months would suffice.

In general, the more frequently you can post on social media platforms such as Facebook and Twitter, the better chance that people will see what you have posted (and convert into leads or sales).

How often should I blog to make it profitable?

You need to figure out how often you can post and still be profitable. It’s important to know your audience, their needs, and what they want from your blog. If you don’t understand these things, then it will be hard for you to make money from blogging.

You also need to know your competition and what kind of content they’re providing. The more informed you are about the field, the better off you’ll be when it comes time for marketing decisions (like deciding how often should I blog).

How often should I blog to build an audience?

It’s a safe bet that you’re asking this question because your traffic has plateaued, or perhaps even gone down. If that’s the case, it’s time to reevaluate how often you post.

The more often you blog, the higher chance new visitors have to find your blog and become loyal readers. However, if your content is not engaging enough for people to keep reading over time, they will lose interest and move on—and so will their potential new followers.

The right answer depends on how many posts you have relative to your audience size (that is, how established or popular your blog is). The chart below shows the optimal distribution of monthly posts based on audience size:

How often should I blog to keep up with competition?

How often should I blog to keep up with competition?

It’s important to consider that your competition is good for business. You can’t always be the best, but you can try to be the best. Your competition will push you to do better and improve your product or service. Competition is a good motivator. Just as athletes train harder when they know there are other strong competitors on the field, bloggers should strive for excellence when they see their peers posting high quality content regularly. By following what others are doing and learning from them, you may find better ways to reach your audience or drive more traffic to your website by creating new content formats that are more engaging than what’s already out there in the marketplace (such as videos).

How often should I blog for social media marketing?

  • Daily blogging is the best way to build a following on social media. You can post once a day and even less, because people follow you to see your latest posts.
  • Blogging weekly is the best way to build an audience and gain more readership over time. This strategy may lead you to publish fewer posts but will allow for more time for research, planning, writing and editing each article before publishing it online.
  • Blogging monthly is the best way to get better rankings in search engines like Google or Bing as well as being able to update your blog regularly with current information that readers will want every month (such as monthly newsletters).
  • Blogging quarterly improves SEO because there’s more time available between posts so you can write better quality content than if posting daily or weekly because they’re not rushed due dates either!

Blogging with a purpose and a schedule is the best way to get SEO results.

If you want to rank in Google, you have to know your audience. You also have to have a purpose for blogging, which can be anything from boosting sales to increasing brand awareness. Knowing what works for your particular business is key!

Having a blog schedule is also important because it helps keep things consistent and gives readers something to look forward to each day or week. If you don’t have the time or resources for this (which is totally understandable), don’t sweat it! Just set aside some time once or twice a week and write about whatever comes into your head—you’ll still get the benefits of regular posting without having to think about it too much ahead of time or worry about missing deadlines once they’re set forth by yourself or by someone else who’s managing your social media accounts on behalf of their own business venture!


Blogging is a great way to generate traffic, drive leads, and build an audience—as long as it’s done with a purpose and a schedule.

Related Articles - Brand Story Telling

Find more of what you're interested in