Category: Uncategorized

Posted In: Uncategorized

Competitive Analysis for SEO Strategy

An SEO Competitor Analysis involves researching your competitors' keywords, backlinks, content, and other factors to reverse-engineer the most successful components of their SEO campaigns. This analysis is often a component of a more extensive competitive digital marketing analysis report. It provides insights into their SEO initiatives so that you can craft your own strategy to gain a competitive edge.

Read More

The 5 Most Important Things That Google Looks At When Ranking Websites

Google uses a variety of factors to determine the order in which websites appear in search results. While the exact algorithm is a closely guarded secret, there are several key attributes that are known to be important in determining a website's ranking. Here are the 5 most important attributes that Google uses to rank websites:

Read More
Posted In: Uncategorized

Multi-Touch Marketing & The Buyer's Journey

Businesses often sell solutions to external problems, but customers buy solutions to internal problems. And for your business to succeed, you need to understand your potential customers' problems, so you can proceed to offer them the right solutions. The process of trying to understand your customers and their problems and responding to them with solutions is what informs the concept of the buyer's journey.

Read More
Posted In: Uncategorized

Search Engine Marketing (SEM) Vs. SEO: What You Need to Know

More than five billion people search Google every day to research products and services before buying or to understand more about their problems, interests, news, etc. This makes search engines very important for marketing and selling products and services. Businesses, large and small, are now finding ways to appear on top of search results pages (SERPS) using two types […]

Read More
Posted In: Uncategorized

How to Give Your Brand a Boost on Facebook

Do you ever get on Facebook scroll down about 10 posts on your feed and all you see is nonsense? If your feed is anything like mine then it’s full of creepy ads from products you viewed a week ago, pictures from your friend who moved across the country, and weird comments from your Great […]

Read More