Tag: Social Media

Posted In: Email Marketing

How to Use Email to Get More Customers

With so many ways to connect with audiences online, does email marketing still hold its ground? Absolutely – its efficacy remains unquestionable. In fact, with a potential ROI of up to $36 for every $1 spent, email marketing consistently demonstrates one of the best returns on investment in the digital domain. If your business aims […]

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A Guide to Using Social Media for Talent Recruitment

Talent recruitment is essential for growth-oriented businesses, and in the race to secure high-caliber candidates, companies are increasingly embracing digital tools that revolutionize traditional recruitment strategies. Yet, the question becomes: which tools offer the greatest effectiveness?

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The Rise of Short-Form Video Content: A Modern Thought Leadership Solution

Blending traditional strategies with modern technologies can often yield transformative results when navigating the ever-evolving digital marketing landscape. One powerful blend is when thought leadership intersects with short-form video content.

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How Influencer Marketing Works for Manufacturers

Influencer marketing has emerged as a powerful digital marketing strategy that enables companies to harness the popularity and reach of online personalities to promote their brand, products, or services.

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10 Social Media Trends Shaping the Manufacturing Industry

As social media evolves at the speed of light, we’re witnessing its transformative impact on the manufacturing industry, revealing unprecedented opportunities for engagement, customer support, and expansive marketing reach.

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How to Convert a Social Media Crisis into an Opportunity

In today’s digital age, a crisis can arise unexpectedly and escalate quickly on social media, even if you’re a manufacturer with limited social media activity. These crises can damage your brand’s reputation and undercut your bottom line, but not if you handle them with care.

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How Long Does Social Media Take to Produce an ROI?

Since the early 2000s, social media management has been key to the success of many businesses as they grow their market share. These businesses include everything from consumer goods and home services to finance and government.

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Beyond LinkedIn: Leveraging Social Media for Manufacturers

As a manufacturer, you are constantly striving for continuous improvement. You seek innovative ways to improve operations, the products you offer, and your market reach.

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How Manufacturers Can Use Social Media as a Search Engine

With the ever-increasing importance of online presence, it's becoming more crucial for manufacturing companies to adopt effective digital marketing strategies like social media.

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The 5 Daily Activities to Make LinkedIn Successful for Your Sales Prospecting

As a B2B business that has a sales team, LinkedIn can be a valuable tool for sales prospecting and connecting with potential customers in the area. LinkedIn is a professional networking platform that allows businesses to connect with other professionals, including potential customers, partners, and industry experts. By using LinkedIn for sales prospecting, a B2B business in Pennsylvania or New Jersey can reach a targeted audience of potential customers in the area and generate leads for their sales team.

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