Tag: Digital Marketing Agency

7 Types of Company Culture Posts to Grow Your Manufacturing Team

In 2024, Manufacturers expect employment to grow by 2% to aid in the management of increased demand and ongoing supply chain disruptions. Hiring the right manufacturing employees can be a difficult task, especially for business owners who already have a full plate. 

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Hiring Top Talent in B2B Manufacturing

According to an October 2023 study, 77% of employers are not able to fill job vacancies. Hiring top talent is a crucial aspect of any business, and B2B manufacturing is no exception. In today’s competitive job market, it’s essential to have a solid hiring strategy in place to attract the best candidates. In this blog, […]

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Posted In: Digital Marketing

B2B Marketing Missteps on the Naughty List

The holiday season is upon us, and while many are busy decking the halls and singing carols, it’s also an excellent time for business-to-business (B2B) marketers to reflect on this year’s campaign decisions. But instead of a merry recap, let’s jingle all the way through the marketing missteps that made it onto our marketing team’s […]

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The Best Ecommerce Marketing Strategies to Empty Your Warehouse for the New Year

As we approach the New Year, we hear from many ecommerce businesses facing a common challenge: how to clear out the old inventory to make room for the new. With the right marketing strategies, you can achieve this goal and set the stage for a prosperous year ahead. In this post, we’ll explore our best […]

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Posted In: Digital Marketing

15 Digital Marketing Toys and Tools for Your Holiday Wishlist

As the holiday season approaches, it’s the perfect time to start thinking about your company’s digital marketing strategy for the New Year. When digital trends are ever-shifting, staying ahead of the curve is crucial for driving engagement, leads, and sales. In this post, we’re sharing a sleigh full of exciting digital marketing tools, widgets, and […]

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Posted In: Data Analysis

GA4 in 2024: Transforming How We Conceptualize Multi-Platform Data

Understanding how your audience interacts with your website, social media, and online ads shapes a growth-driven digital marketing strategy. Until recently, Google’s Universal Analytics (UA) had been a go-to tool for gathering insights from these various platforms, but it had limitations. Imagine viewing an expansive landscape through a telescope. You get a clear view of […]

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How to Prepare Your Ecommerce Shop for the Holiday Rush

With the festive season approaching, it’s time to prepare your ecommerce shop for the busiest time of the year. To ensure you’re ready to meet demand and maximize sales, we’ve put together a holiday-ready checklist. From website optimization to customer engagement, these ten steps will help you capture the hearts and wallets of holiday shoppers […]

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Posted In: Email Marketing , Solution

How to Supercharge Your Email Blasts: Integrating Social, Blogging & PCOs

Email marketing isn’t just another digital tactic—it’s a powerhouse. With projected revenues nearing an impressive $11 billion by the end of 2023, the substantial ROI offered by this enduring tool is undeniable. Even as other digital channels have come and gone, the foundational principles of email marketing have remained true. What has evolved, though, are […]

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Email “Recipes” & Workflows for Sales Outreach

Email marketing remains one of the most powerful and direct ways to connect with your audience. Particularly for sales outreach, email can work wonders when crafted correctly. Think of your email marketing strategy as a recipe – with the right ingredients and method, you’ll cook up success.

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Posted In: Email Marketing

How to Use Email to Get More Customers

With so many ways to connect with audiences online, does email marketing still hold its ground? Absolutely – its efficacy remains unquestionable. In fact, with a potential ROI of up to $36 for every $1 spent, email marketing consistently demonstrates one of the best returns on investment in the digital domain. If your business aims […]

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