Google made several interesting comments at a recent mobile marketing and advertising event stating one third of all Google searches via the mobile web pertain to some aspect of the searcher's local environment.
Continue reading “If Google Local is Not a Big Part of Your SEO Strategy, It Should Be” »
There are 350 million reasons. Yes, that’s the last count on the number of ‘global’ users Facebook has (and counting). Facebook can be a tremendous source of web traffic. In all likelihood most of the people you know are on it, and any who are not, may be eventually. Social networking is consuming more and more of people's time, and thanks to mobile devices, it is accessible all of the time. If you don't have a Facebook Page, you may be missing not only traffic to your website, but an opportunity to connect with customers. Ultimately this will help your brand's reputation.
*The average Facebook user spends 55 minutes per day on Facebook. |
For better or worse, the reality is – Google controls the ultimate success or failure of most online businesses. The ability to achieve first page placement on Google can mean the difference between huge profits or an ongoing struggle for your website. Many variables factor into search engine placement. One of these factors is PageRank™.
The titles you use for your web pages are extremely important for two reasons.