Case Study: FlowMetric
FlowMetric specializes in delivering state-of-the-art cell sorting and flow cytometry services. They support programs across the entire drug development chain for pharmaceutical, biotech and CRO partners with speed and expertise.
Challenge: FlowMetric was on a deadline. In just a few short weeks after meeting with IQnection, they needed a website that really reflected the brave, cutting-edge work they were doing to further life-saving science. And they needed to make sure people knew about it.
Solution: We started by meeting a tough deadline, ensuring that our client put the best foot forward at an important conference. From there we employed Hubspot to help us nurture visitors to the site through a marketing funnel. We focused our efforts on consistently promoting content specific to their target audience via blogging and social media channels. These efforts helped FlowMetric achieve a record number of over 100 written proposals for the year.
Testimonial: "Justin, Leslie and now Stephanie have been fantastic. They are really helping me to increase business and visibility through our collaboration. Its like having a direct employee, but I really get a team!" Rachel Bunting