Affinity Beauty Group came to IQnection to establish a web site design that was unique and beautiful to coincide with the image that their company has created with their products. Aloe Crème Laboratories has been bringing beauty to its clients for over 50 years; IQnection’s web site design team needed to create a web site that would demonstrate not only their products but their overall credibility.

Affinity Beauty’s web site design has a CMS (Content Management System) tool incorporated into their site. The CMS tool enables the staff at Affinity Beauty group to change or update information on their web site by themselves; this web site design also has a shopping cart feature, making it an eCommerce web site.  An eCommerce web site is the buying and selling of goods on the internet; with the hustle and bustle of everyday living eCommerce has become more and more popular among web site browsers.

Throughout this web site there is beautiful imagery and a warm palate of colors.  Also included are explanations of the important ingredients that go into Affinity’s products.

IQnection knows that this specific industry is very competitive, with that in mind we have offered our SEO (Search Engine Optimization) service.  SEO drives traffic to your web site by inserting key words and phrases into your web site that are being typed in search engines, making your web site appear at the top of the search engines. When SEO is used properly and kept updated it can make a web site design seem ageless.